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Marci Zaroff

Marci Zaroff

Marci Zaroff coined the term “ECOfashion” and is an internationally recognized ECOlifestyle entrepreneur, educator, innovator and expert. Founder of both Under the Canopy and MetaWear, executive producer of “THREAD Documentary| Driving Fashion Forward and co-founder of BeyondBrands, The Institute for Integrative Nutrition and I AM Enlightened Creations, Marci has been instrumental in driving authenticity, environmental leadership & social justice worldwide for over 25 years. Board Member of the Organic Trade Association, Textile Exchange, Turning Green and Cradle to Cradle’s “Fashion Positive”, Zaroff was a key figure in the development of the Global Organic Textile Standard (GOTS) and first Fair Trade Textile Certification. Marci has received countless recognition — including New York Moves “Power Women Award,” Fashion Group International’s “Rising Star Award” and the Natural Product Industry’s “Socially Responsible Business Award”. Marci is featured in the book “ECO AMAZONS: 20 Women Who Are Transforming the World” and is a Royal Society of the Arts (RSA) Fellow and a Henry Crown Fellow of The Aspen Institute.